by Al Test | Apr 13, 2017 | Video Production
A classic icon can be a catalyst for viral videos today. The icon comes from a 1980s public service announcement on seat belt safety. The National Highway Traffic Safety Administration and the Ad Council created a series of ads based on safety tests with crash test...
by Al Test | Mar 25, 2017 | Non Profit, Video Production
This is a video about a wonderful non-profit organization that helps women escaping hostile situations, in many cases from countries oppressive to women. The strategic goals of this video production were to; 1) highlight the effectiveness of Sarah’s… an...
by Al Test | Dec 7, 2016 | Interior Design, Video Production
This is a video I shot and edited for the VIP Experience at High Point Market Fall 2016. Always a pleasure working with this group and producing videos with David Blair from Emisare PR. The elements in this piece were the walking tours of some great showrooms,...
by Al Test | Jun 13, 2016 | Video Production
I was looking at some recent job descriptions for editors and they didn’t include something I think is essential in a video editor and that is the ability to be resourceful without many resources. Here’s what I mean. I was covering the High Point...
by Al Test | Feb 2, 2016 | Video Production
I was trying to figure out a creative way to tell the story of a new product introduced at the High Point Furniture Market. There are plenty of products introduced at markets and trade shows, they all get to sound the same. In this case, Designer Tina Nicole of Nathan...