Don’t Be A Dummy About Viral Videos

A classic icon can be a catalyst for viral videos today.   The icon comes from a 1980s public service announcement on seat belt safety.  The National Highway Traffic Safety Administration and the Ad Council created a series of ads based on safety tests with crash test...

Behind The Scenes Format Works

I simply love watching behind the scenes stories especially when the quality, detail, and examples are part of the story. Here is a fascinating look at the making of a Peugeot ad by noted animator and paper cut out specialist Kyle Bean. Most will present the final...

Tips For Creative Video Editing

I was looking at some recent job descriptions for editors and they didn’t include something I think is essential in a video editor and that is the ability to be resourceful without many resources.   Here’s what I mean.   I was covering the High Point...